Knowledge
Conference

2018

October 12th, Berlin

#pakcon2018

Share knowledge.

Turn ideas into action.

The Project A Knowledge Conference is a day shared with the thought leaders of the digital economy.

We are the Operational VC.
The hands-on application of knowledge is our business.

Talks & Workshops

Design

Bridging the gap between design and development

Krijn Rijshouwer

Product Designer

Marketing

Leveraging chat bots for improving business outcomes

Aaron Rosen

Head of CRM & Growth Marketing

Malte Goesche

Strategic Product Partnerships Manager, Central Europe

Business Intelligence / Frontend

Analyzing the business value of site speed

Christian Häringer

Director Frontend

Philipp Werner

Director Business Intelligence

Data

The Data Janitor strikes back

Daniel Molnar

Data Engineer

Marketing

SEO in the age of AI

Philipp Klöckner

Advisor & Angel Investor

Frontend Engineering

Frontend development 2018 - What's in your stack

Stefan Judis

Developer Evangelist

Business Intelligence

Executing on attributed marketing data: Why few seem to do it - and how to solve it

Philipp Werner

Director Business Intelligence

Marketing

Customer centricity in the age of assistance

Axel Reichmann

Product Partnerships, Google Assistant

Data

Mara - the BI infrastructure of Project A

Martin Loetzsch

Chief Data Officer

Organizational Building

Culture and diversity

Data

Automating a travel agency with machine learning and NLP

Sebastian Mika

Head of Data Science

Business Intelligence

Setting up a testing framework for on-site ranking

Dr. Alexandra Deichsel

Business Intelligence Manager

Marketing

The Ultimate Question - Boost your customer retention with NPS

Management

Public funding for young tech companies: A case study, general principles and specific programs on different levels of government

Tilman Süss

Managing Director, Coach & Consultant

Business Intelligence

Distinguish and analyze SEO brand vs. non-brand traffic

Ole Bossdorf

Marketing Analyst

Communication

Inspire! And grow your business: How you become a personal brand

Florian Heinemann

General Partner

Bob Hardt

Communications Manager

Backend Engineering

Insights from the K24 catalog - Real-life challenges of a distributed service architecture

Tobias Rosenstock

Teamlead Software Engineering

Nick Personn

Lead PHP Engineer

Data

Building a pricing tool for 1.8M SKUs

Jan Katins

BI Engineer

Management

100% remote work: Best practice case study

Tim Schumacher

Co-Founder & Chairman

Frontend Engineering

Time to Interactive – focusing on human-centric metrics

Radimir Bitsov

Frontend Architect

Frontend Engineering

Why we love working with Kirby

Micaela Rava

Frontend Engineer

Marketing

Next level influencer marketing: How to bridge authentic social creators content and performance marketing

Max Kersting

Co-founder & Managing Director

Frontend Engineering

Serverless image optimization

Juan Pablo Otarola

Frontend Engineer

Data

Event collection and storage

Stephen Lumenta

Chief Technology Officer

Marketing

B2B Marketing – the underestimated sales department

Dorothee Seedorf

Chief Marketing Officer

Andres Tapia Almansa

Head of SEO & Content Marketing

Backend Engineering

Release Process Optimization

Klaus Großmann

Manager E-Commerce Engineering

Stephan Schulze

Chief Technology Officer

Marketing

How to turn Amazon from your enemy into your friend

Miro Mevius

Affiliate & Product Data Marketing Manager

Martin Bach

Cooperations & Marketplace Manager

Management

Panel discussion: Continuous transformation while maintaining course

Tobias Tschötsch

Founder & Managing Director (Contorion)

Christian Schneider-Sickert

CEO and co-founder (Liqid)

Boris Lokschin

CEO (Spryker)

Richard Herz

CIO (kfzteile24)

Branding

The Brand Operating System: A framework for creating, configuring and measuring your company brand

Sean Patrick Ironside

Head of Brand & Communication

Product

5 principles for a good product

Tamer El-Hawari

Director Product

Software Engineering

Acceptance tests with Codeception & Selenium

Stefan Kleff

Chief Technology Officer

Software Engineering

Can it test itself? Setting up QA automation

Alexandru Chitu

QA Engineer

Location

Stadtbad Oderberger

Address

The event will take place at Stadtbad Oderberger, Oderberger Str. 57, 10435 Berlin.
How to get there

Person of contact

Charlotte Niklahs
pakcon2018@project-a.com